Reading this book is like watching a media literacy hologram exhibit in modern Agora where impressive experts are speaking from their own perspective and Julian is waiting for you at the EXIT with the word cloud EDUCATION in his hands… He is bringing us back to the origins of media studies…

Igor Kanižaj, University of Zagreb, Faculty of Political Science

 In an age of fake news, how can Media Studies respond? McDougall puts the case for making Media Studies compulsory in schools by super charging the subject – ensuring it is critical, contemporary and creative and enabling it to be politically relevant and socially imperative. Full of practical advice and illuminating interviews, this is an important intervention at a crucial moment in time – all teachers of Media Studies take note: read this book and get ready.

Natalie Fenton, Professor of Media and Communications, Goldsmiths, University of London.

In a time of increasing paranoia about the future of our media industries and infrastructures, Julian McDougall has emerged with a compelling and rich inquiry into why Media Studies matters now, perhaps more than ever before. This book–rigorous, witty, and dynamic–offers a series of keen insights, first person stories, research and examples from the field to provide a comprehensive portrait of a discipline that is re-emerging as a force for democracy, civility and social change when needed most.

Paul Mihailidis, Professor of Civic Media and Journalism, Emerson College, Boston, MA, USA